FREE CAMP STUFF
STRATEGY & MARKETING
Giving You a Headstart
Admin work, exec work, marketing, and all the behind-the-scenes stuff we tackle during the off-season are pretty important. But hey, why waste time reinventing the wheel? Our blogs and templates are here to give you a head start, so you can breeze through these tasks and have more time to perfect these or work on other things.
Our Favorite Blogs, Podcasts, and Swipethroughs
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Behind-the-scenes work matters. Collecting and analyzing data, searching for vendors, and so much more. Our biggest tip here is to break everything into small, manageable projects and from there:
- List every task within the project in the order they need to be completed. For social media, this might look like three posts a week—identify picture, write a caption, schedule it out, check engagement.
- Assign each project an owner and have owners assign tasks to themselves and others.
- Set due dates and check them.
- Do consistent check ins.
Surveys
- Pre-Staff Training Survey
- Staff Training Check-In
- Daily Cabin/Group Check In Form
- End of Staff Training Survey
- Family End-of-Summer Survey
- Staff End-of-Summer Survey
Marketing Resources
- Off-Season Program/Events Starter Guide
- Summer Camp Photography Checklist (Copyable)
- Summer Camp Video Interview Questions
- Recording Videos of Yourself
- And More!
Resources will appear here after you subscribe.
THE BLOG
Strategy & Marketing Posts

SO MANY GREAT CONVERSATIONS! I loved hearing about staff, what's working, what isn't, and what you need help with. I've got some trends below!
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Y'all. We learned so much yesterday. I tried to keep the Mentimeter short which made for way better conversations but maybe not as much data to...

A post from Anna Hopkins Buller, Camp Director at Friends Camp in Maine and one of the best camp directors you probably haven’t heard of, yet.
THE POD
Strategy & Marketing Episodes

Season 1, Episode 3
Make sure you have your swim buddy because we are JUMPING IN! On this episode, Jack Schott, Sarah...

Season 1, Episode 2
On this episode, Jack Schott and Chris Rehs-Dupin turn to staff recruitment tactics with an emphasis on...
Our Strategy & Marketing Videos
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